City of Glasgow College brief
for Clydeside distillery.
Clydeside distillery is launching their own single malt, trying to find new consumers with the aim to promote their brand and get more visitors to they new venue.
I created a new and fresher appearance for a younger target, keeping in mind the visitors that arrives to Glasgow for tourism, the industrial heritage of the city and the feeling of the Scottish urban experience. The idea is to catch the attention of the viewer inviting them to this new distillery and offer them this unique beverage of Glasgow.